Business Studies

Modules

If you have completed 12 years of high school (Grade 12 / Thanawiyah) you will successfully complete the International Foundation Programme before progressing to year one of BSc (Hons) Business Studies.

What will you study?

Year 1

Introduction to Accounting for Business

Introduction to Business Accounting provides an introduction to financial and management accounting. The background to the requirement to produce, and the purpose of preparing accounting statements is examined. The module introduces the student to the study of accounting as it impacts on business and economic activity. In particular it considers the preparation of basic financial statements for sole-traders and introduces the student to terminology used in cost determination and pricing.

Management Skills

This module is designed to introduce students to the main skills required to produce academic work at university. It introduces students to university resources such as the library and highlights how these resources can be used in writing assignments. It also ensures students have a basic knowledge and usability of Microsoft's office software which will be utilised widely during university studies.

Introduction to Management

This module introduces students to the study of management, and the role of the manager within the business organisation. The characteristics of organisations (the context for management work) are examined, and following on from this the module provides an introduction to the core functions of management. Topics studied include the functions of planning, organising, managing people and organisational control.

Principles of Marketing

This module provides students with an appreciation of the nature, scope and breadth of the fundamental concepts and principles of marketing. It represents a key underpinning to subsequent marketing related modules within degree programmes.

Business Awareness and Analysis

This module will enable students to understand the business environment by developing an integrated perspective of the political, legal, economic, social-cultural, demographic, technological and ethical environments. An overall picture of the organisation and their relationship with these environments will be formed.

Business and the Economy

This module will introduce the principles, implications and outcomes of economic behaviour as they relate to the built and business environments with an emphasis on demonstrating a real world application, where appropriate. The module provides a basis for the study of any second or third year modules with economic content.

Year 2

Accounting for Business Decisions

The module informs and equips students to effectively respond to a plethora of potential issues that can arise in business, particularly those pertaining to investment, financing and costing decisions. The module aims, through a variety of teaching and learning mechanisms, to equip students with a knowledge of the main techniques used in accounting and business to competently assess and to understand the main issues and ramifications of decision making in business.

Operations Management

This module equips students to understand the issues concerned with managing an organisation's resources and to appreciate the complexity of problems related to monitoring and managing operational performance. The teaching and learning methods incorporate inherently practical activities that are representative of the subject. The module demonstrates the importance of operations management to every organisation's success.

Career Entrepreneurship

Understanding the diverse career options within business is essential if students are to understand and develop the skills and attributes that employers across different markets are seeking. This module aims to engage students in their own employability development as well as aid their understanding of what recruiting employers look for and in particular why they look for specific attributes.

Managing People

This module focusses on the various processes that can be used within an organisation to maximise an individual's motivation, abilities and performance with a view to positively impacting personal goals and those of the organization. To that end, the syllabus concentrates on potential transformation processes that might lead to 'commitment' rather than a reliance on 'compliance' in the workplace.

Digital Enterprise

This module aims to provide students with an understanding of e-business and its applications in different organisations. On successful completion of this module students will have an in-depth knowledge of the e-business; understand and apply concepts and models underlying e-business; analyse how organisations apply e-business technologies to improve their operations and to create competitive advantage; and critically evaluate current practice on creating and managing e-business applications.

Marketing Management

Marketing management develops managerial concepts and frameworks of marketing analysis, planning, implementation and control. Students will explore many of the key topic areas within the wider scope of the marketing discipline. The emphasis throughout will be on the management of marketing through Planning, Implementing and Controlling marketing activity in the firm.

Year 3 (Final Year)

Governance, Risk and Ethics

The module informs and equips you to effectively respond to the governance challenges organisations face today. The module aims to investigate the key components for securing the highest standards of effective corporate governance.

Leadership and Change

Managing change is an increasingly important aspect of the manager's role. This module will equip you with the knowledge, skills and abilities to recognise and understand the need for change and the nature of the change required, and to deploy a range of measures (tailored to the diagnosis) to ensure that the change process is managed and led effectively and efficiently.

Global Marketing

In an increasingly global environment this module seeks to develop your understanding of the socio-cultural, economic, legal and political variables which will impact on the international decision making and planning processes of an organisation and influence international marketing mix strategies.

Business Strategy

This integrative core module, which places particular emphasis on achieving a balanced understanding of strategic management theory and practice, introduces the concept of Business Strategy. It aims to develop your awareness and understanding of the means by which viable business strategies can be developed and implemented in a complex and challenging competitive climate.

Enterprise Development and Entrepreneurship

This module enables you to develop an understanding of business formation and development from an entrepreneur's perspective. Not only will you develop an awareness of the role of the entrepreneur in the enterprise development process but you will also develop capabilities to recognise, plan and develop new venture opportunities. You will understand the consequences of decision-making in all aspects of enterprise development including sales and marketing, human resources, finance and operations.

Effective Organisations and the Consultancy Process

This module seeks to provide you with the opportunity to develop consultancy skills through the research and management of a consultancy project relating to organisational effectiveness. You will have the opportunity to apply knowledge and skills acquired in order to produce a range of acceptable solutions to problems faced by an organisation.

Entry requirements

The general entry requirements identify the minimum qualifications needed for application to a course at Ulster.

Competence in written and spoken English is a General Entrance Requirement for entry to all courses, with some courses also requiring specific grades for mathematics.

Entry point: Foundation

• Be 18 years old or over upon completion of the International Foundation Programme.
• Successfully complete the General Secondary Education Certificate or Qatar Senior School Certificate with a minimum of 50% in 5 subjects.
• Attain an Academic IELTS overall score of 5.0 (with no contributing band score of less than 5.0).

Other international qualifications will be considered on merit for equivalency with the above requirements.

Entry point: Year 1*

• Completion of 13 years of education to include successful completion of General Secondary Education Certificate or Qatar Senior School Certificate to include 50% or above in Mathematics. AND
• Three A Level’s Grade C, C, C or IB Certificate (minimum 24 points, with at least 12 points at higher level) or Pearson BTEC Level 3 at Extended Diploma level (MMM profile).
  AND
• Academic IELTS overall score of 6.0 (with no contributing band score of less than 5.5).
  OR
• Successful completion of Ulster’s International Foundation Programme.

Other international qualifications will be considered on merit for equivalency with the above requirements.

*Subject to final University approval

Entry point: Final year

• GPA at a 3.2 level or higher to be equivalent to 60% + or a merit profile or more in HND in Business or equivalent qualification for full-time students.
  OR
• Pass profile or more in HND in Business or equivalent qualification for part-time students.
  AND
• Academic IELTS overall score of 6.0 (with no contributing band score of less than 5.5). OR
• Evidence of successful completion of a recognised Level 5 qualification studied through the medium of English.

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