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Business Analytics

BSc (Hons) Business Analytics offers you a strong foundation in business and technology modules.

Award:

BSc (Hons)

Study level:

Undergraduate

Mode:

Full-time; Part-time

Duration:

3 years (or 4 years with an Integrated Foundation Year)

Campus:

Qatar campus

To apply, please email  admissions@cityuniversitycollege.edu.qa or telephone (+974) 40 198 198.

About this course


BSc (Hons) Business Analytics offers you a strong foundation in business and technology modules.

You will develop skills in analytics, software development and utilisation, data management, internet technologies, digital marketing, financial analytics, and project management. If you are interested in seeking knowledge on how data and information are analysed, using software technology, to improve business activities, then BSc (Hons) Business Analytics is particularly suited to you.

The course will equip you with the analytical, technology and leadership skills that will future proof your career in the dynamic world of global business. You will gain experience of software tools such as Excel, SAGE, Power BI and Tableau.

BSc (Hons) Business Analytics offers great employment opportunities, particularly in the technology sector, professional services sector, manufacturing and public sector. The course provides you with the transferable and technical skills attractive to employers in the ever changing world of work.

Programme structure

The BSc (Hons) Business Analytics is offered in full-time mode only and the duration of the course is 3 years or 4 years with an Integrated Foundation Year.

The course is modular in design with students undertaking 18 modules in total to obtain the Hons degree.

For the main Bachelor’s Degree, students will study 3 modules per semester, with each module worth 20 credits (total 360 credits).

The Integrated Foundation year will be over 1 year (full time).

Modules


Academic Modules

Year 1

Principles of Management

This module introduces the fundamental concepts of management and cognate topics, including the business environment, business ethics, motivation, problem solving and decision making, planning, human resource management, organisational structure, change and innovation, and operations and quality.

Students will acquire an understanding of the issues and challenges facing managers in both domestic and global environments.

Academic & Business Analytics Skills

The module establishes a solid foundation for students as they make the transition to become effective learners at third level and beyond. As such, the module identifies, develops and assesses a range of skills that are important for academia and business. The module provides and introduction to the business analytical skills which are necessary to address challenges and opportunities in the current global business environment.

Software Development 1

This module provides students of computing with an initial competence in the development of software through the medium of a modern programming language with facilities for both structured and object-oriented programming

Database Systems

The module covers the fundamental principles and theory of database design and provides practical experience in designing and developing database systems using a range of techniques, tools and technologies. It emphasises the important role of databases within an organisation and addresses the use of scalable and secure relational database management systems to facilitate the development of software systems involving large volumes of data and over the web.

Principles of Marketing

The module specifically provides students with understanding of the key principles and concepts of marketing to allow further learning of the strategic importance of the area in the future.

Accounting Information Systems

Technology has a major impact on how organisations collect, process and control accounting and financial data. This module offers students an opportunity to evaluate different accounting information systems for the purpose of ensuring they meet an organisations needs. Students will be able to assess how emerging technologies influence the design of these accounting information systems for organisations.

Year 2

Finance for Decision Making

Financial decisions and their implications are an important consideration for global business'. This module will examine a range of theoretical and practical issues surrounding financial decision making. The module will provide students with an understanding of the key issues and techniques used in financial decision making with particular emphasis placed on ethical corporate governance and business ethics within the context of financial decision making.

Professional Skills Development

This module is designed to provide students with the necessary tool kit to lead their own professional credibility, during and after their under graduate study. It will provide an interactive and experiential learning environment for students whereby they can learn about the kind of business leader they want to become and how to achieve this

Internet Technologies

This module provides students with the combination of creative and technical skills necessary to implement design concepts using internet technologies. Lectures and tutorials are used to introduce ideas and techniques, and practical skills are developed through group based and individual mini-projects.

Project Management\

This module is designed to develop an understanding of project management issues, roles and activities within organisations by exploring the balance between theory, practical skills and knowledge.

Management Information Systems

Information systems are becoming ever more central to society, especially in business and industry. As society and technology develop in parallel, the most important skills for the future lie in the development of individuals with the ability to both understand and manage these complex and interrelated systems. Consequently, aspects of business that were once seen in isolation (eg people, organisation, process, information and technology) are now expected to operate as part of a seamless whole - both within and across enterprises. This places stringent new demands on the knowledge, skills and technologies required to develop and control (manage) such systems.

Data Analytics for Business

There is an increasing use of analytics in the current global business environment. Data analytics is an important part of this trend, as it gives insights into an organisations business performance and plays an important role in increasing the value of an organisation. Today's businesses need timely information that assists them to take important decisions within business scenarios. This module will give students a strong understanding which is becoming increasingly important as business and technology evolve.

Year 3

Advanced Data Analytics for Business

There is an increasing use of analytics in the current global business environment. Data analytics is an important part of this trend, as it gives insights into an organisations business performance and plays an important role in increasing the value of an organisation. Today's businesses need timely information that assists them to take important decisions within business scenarios. This module will give students a strong understanding which is becoming increasingly important as business and technology evolve.

Business Intelligence

There is an increasing use of analytics in the current global business environment. Data analytics is an important part of this trend, as it gives insights into an organisations business performance and plays an important role in increasing the value of an organisation. Today's businesses need timely information that assists them to take important decisions within business scenarios. This module will give students a strong understanding which is becoming increasingly important as business and technology evolve.

Digital Strategy and Communications

The module aims to explore a range of contemporary issues facing organisations operating in a digital world. Teaching provided will allow students to fully appreciate the impact and influence of the dynamic digital landscape.

Ecometrics and Financial Analytics

Data analytics is critical to organisational decision making. However, the analysis of economic and financial data presents unique challenges given the nature of the data itself. It is therefore, fundamental that future industry practitioners are able to apply analytical skills in these fundamental areas also to support and enhance organisational decision making. Today's business leaders need timely information that helps them to take important decisions and forecast possible future scenarios. This module will give students a strong foundation in econometrics and financial analytics both of which are becoming increasingly important as businesses and technology evolve.

Leadership & Strategy

This module equips students with an understanding of leadership dynamics and strategic vision in organisations and the challenges associated with leading organisations through strategic change. The module will examine a range of theoretical approaches that will be used to help analyse and evaluate leadership and strategy in organisations.

Marketing Metrics

This module is designed to provide students with an appreciation of analytical tools and metrics available to evaluate the performance of specific marketing activities.

Entry requirements

As per Ulster University guidelines, you must satisfy one of the below:

  • Completion of 13 years of education to include successful completion of General Secondary Education Certificate or Qatar Senior School Certificate to include 50% or above in Mathematics.
  • Three A Level’s Grade C, C, C or IB Certificate (minimum 24 points, with at least 12 points at higher level) or Pearson BTEC Level 3 at Extended Diploma level (MMM profile) or International Baccalaureate overall profile minimum 24 points (12 at higher level)

- and

  • Academic IELTS overall score of 6.0 (with no contributing band score of less than 5.5).

- or

  • Successful completion of Ulster’s International Foundation Programme.
  • Other international qualifications will be considered on merit for equivalency with the above requirements.

You may be able to join the programme at either Year 2 or 3 if you have a

  • GPA at a 3.2 level or higher to be equivalent to 60% + or a merit profile or more in HND in Business or equivalent qualification for full-time students.

- or

  • - Pass profile or more in HND in Business or equivalent qualification for part-time students.

- and

  • Academic IELTS overall score of 6.0 (with no contributing band score of less than 5.5).

- or

  • Evidence of successful completion of a recognised Level 5 qualification studied through the medium of English.


City University College

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